Founder of Highmark Realty, an Ahmedabad real estate channel partner
Case study · Real estate · Ahmedabad

No clients. No leads. No reputation.

Real estate marketing in Ahmedabad for Highmark Realty, a channel partner we started working with on day one. Campaign strategy, Meta ads, creative and lead generation.

Get leads like these See the numbers
The numbers

The first campaign, and every one since

5,000+

Qualified leads generated for Highmark

8

Ahmedabad corridors targeted, micro market by micro market

1,000+

Clients in Ahmedabad, from a standing start

1 to 10+

Team members, in the same period

Figures as reported by Highmark Realty and cross-checked against their Meta Ads Manager account, last confirmed August 2026. Ask us for the source screenshots.

The problem

We started on their hardest day. Day one.

Ashirwad Shukla, founder of Highmark Realty, beside the quote: No clients. No leads. No reputation.
Ashirwad ShuklaFounder, Highmark Realty

A new channel partner firm. No client base, no lead flow, no track record to point at.

In Ahmedabad real estate that is a brutal position. Channel partners compete with established firms carrying years of builder relationships and referral pipelines. A new entrant has no referrals, so the only way in is to generate demand directly.

They needed leads before they had a reputation, and those leads had to convert, because a new firm cannot afford to burn budget learning.

BeforeNow
No leads and no client base
5,000 plus qualified leads and counting
No proof to show builders
A track record that gets them inventory
One person doing everything
A team of ten and still hiring
Nothing to compete with on referrals
Demand generated directly, corridor by corridor
What we did

Real estate marketing in Ahmedabad, corridor by corridor

Built the engine, not just the ads

Positioning, creative, campaign structure and lead capture designed as one system, so a lead is not handed to a page that undoes the ad.

Targeted corridor by corridor

Zundal, Vaishnodevi, Tragad, Chharodi, Gota, Shela, Shilaj and Jagatpur. Micro market by micro market, instead of one blanket Ahmedabad campaign.

Creative produced in-house

Reels, ad videos and static creatives shot and edited by our own team. The work below is real material from this account.

Kept optimising after the win

The first campaign was the start of the process, not the end of it. That is why the lead flow has held instead of drying up.

The first campaign

20+ bookings.
Not just site visits.

Highmark's first campaign ran on two ad sets and one lead form. It reached 13,841 people and brought in 159 leads. More than 20 of them booked a flat. Below is the Ads Manager view of that campaign.

Meta Ads Manager · Highmark Realty · first campaign
Results, reach, impressions, CPMMeta Ads Manager: two ad sets with 69 and 90 Meta leads, 159 in total, 13,841 reach, 40,225 impressions, CPM of ₹222.10
CPC, CTR, clicksMeta Ads Manager: cost per link click of ₹9.35, link CTR of 2.38%, 1,437 clicks, overall CTR of 3.57%
20+Bookings from the first campaign
Meta leads
159
Link CTR
2.38%
Cost per link click
₹9.35
CPM
₹222.10
Reach
13,841
Impressions
40,225
  1. 01

    Two ad sets, side by side

    One got cheaper clicks, ₹7.94 each at a 2.85% link CTR. The other paid ₹11.03 a click and still brought in 90 of the 159 leads. We judged both on leads, not clicks, so both kept running.

  2. 02

    The form stays inside Meta

    People filled in the lead form without leaving Instagram or Facebook. A few questions on it sorted serious buyers from the curious before Highmark's team picked up the phone.

  3. 03

    Show the flat in the ad

    Floor plan, price and a walkthrough, all in the ad itself. Overall CTR landed at 3.57%, at ₹222 per thousand impressions.

  4. 04

    Repeat it for the next launch

    What worked here became the starting point for later projects in Zundal, Vaishnodevi, Chharodi and Gota.

Screenshots from Highmark Realty's Meta Ads Manager, first campaign, shared with their permission. Bookings as reported by Highmark Realty.

The work

What actually ran in the feed

Reels

Shot and edited in-house
Clip unavailable
3 BHK home tour
Clip unavailable
3 BHK walkthrough
Clip unavailable
3 BHK, Chharodi
Clip unavailable
3 BHK, Adalaj
Clip unavailable
Site tour
Clip unavailable
3 BHK, Zundal

Ad creatives

Meta feed and stories
Highmark Realty Meta ad creative: 2 BHK floor plan in Zundal, Ahmedabad
2 BHK, Zundal
Highmark Realty Meta ad creative: 3 BHK floor plan on SP Ring Road near Vaishnodevi Circle
3 BHK, SP Ring Road
Highmark Realty Meta ad creative: 285 sq. yd. 3 BHK floor plan near Vaishnodevi Circle
3 BHK, Vaishnodevi Circle
Highmark Realty Meta ad creative: balcony render for a residential project in Ahmedabad
Balcony feature
Highmark Realty Meta ad creative: 3 BHK butterfly layout floor plan in South Bopal, Ahmedabad
3 BHK, South Bopal

All creative produced in-house by Digitorium. Published with Highmark Realty's permission.

The outcome

Proof that money cannot buy.

The first project campaign put Highmark on the map, and the ones after it have taken the count past 5,000 qualified leads. For a brand new firm, that first campaign bought something more useful than revenue. It bought proof, to builders and to buyers, that Highmark could move inventory.

What matters more is what came after. The lead flow has held for campaign after campaign, so this was never one lucky month. On the back of it Highmark grew from a standing start to a team of ten, serving over 1,000 regular clients across Ahmedabad.

Questions people ask

Real estate lead generation

Do you run Meta ads for real estate in Ahmedabad?

Yes. We work corridor by corridor across areas like Zundal, Gota, Shela, Shilaj, Tragad, Chharodi, Vaishnodevi and Jagatpur, rather than running one campaign for the whole city.

How quickly do leads start coming in?

Leads usually start within the first days of a campaign going live. The number worth watching is not day one volume, it is how many of those leads your team can actually reach and qualify in the first week.

How do you stop the sales team wasting hours on junk leads?

We qualify at the form instead of after the call. Budget bracket and intent are captured before the lead reaches your team, so the hours go to buyers who can actually transact.

Do you produce the ad creative, or do we supply it?

We produce it. Reels, ad videos and static creatives are all shot and edited in-house.

More work

Projects like this one

Interior design · Ahmedabad

SVJ ArchInterió

Five years of Meta ads and lead funnels for an interior design studio that grew from two people to more than ten.

Read case study
Bridal makeup · Ahmedabad

Naarie by Nayna Surti

Website, social media and Meta ads for a bridal makeup studio, turned from an Instagram only practice into WhatsApp bookings.

Read case study
See all work
Your turn

Starting from zero, or stuck there?

This is the exact problem we solve. Tell us which projects you are selling and where, and we will tell you what it takes.

Message us on WhatsApp Call +91 786 198 2524

Digitorium, Ahmedabad. Web design, custom software, SEO, ads, shoots and branding. info@digitorium.in

Call Get leads